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Marketing in motorsports

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Hello guys

I've been a member of HPA for a few years now and have grown in motorsports quite well with my learned knowledge. Unfortunately I found my self suffering with lack of understanding the business side of sponsorship, partnering, and what service I can provide as a racer. Is there any HPA Podcast that cover this subject?

Hey Justin,

The last HPA one with Ryan Tuerck covers how he approaches sponsorship. The episode #02 of "That's rally! Podcast" also discuss how Antoine Lestage was able to partner with different businesses!

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